Discover How Busy Men Are Losing 15–40 lbs of Fat Without Counting Calories, Cutting Carbs, or Doing Endless Cardio

A proven system, personal coaching, and AI-assisted guidance that helps busy professionals get lean on their schedule, while still enjoying their favorite foods

★ ★ ★ ★ ★

My experience working with Frankie as my coach has been nothing but excellent. Frankie is a great coach, very knowledgeable in his practices. Every time I need advice or questions about anything fitness related he gets back as quick as possible. Even though we are both in different countries he gets back in a reasonable timely manner. When I started my weight loss journey I was 207.0lbs and now currently sitting at 179.2lbs feeling the most lean and muscular Ive ever felt. After I’m done getting down to my desired cutting weight I plan on going on a lean bulk through Frankie. I can’t wait to see what kind of gains I achieve through that kind of program. Not to mention you can’t beat the price compared to other online fitness coaches. The sheer amount of workout exercises and nutrition tailored based plans at your disposal with this program is unmatched. Overall very happy signing up and working with Frankie, don't hesitate and start your fitness journey today.

Nate Puebla

Client

Does This Sound Like You?

You’ve tried dieting before, but nothing ever sticks long-term.
You’re constantly busy and you don’t have time for long workouts or tracking every calorie.
You’ve gained weight around your midsection and it’s starting to affect your confidence.
You want to get lean and healthy, but every “solution” seems too extreme or unrealistic.
No matter how hard you try, the results never match the effort and it’s frustrating.

You’re not alone…

How I Went From Overweight, Out of Shape, and Exhausted… to Lean, Healthy, and Confident (Twice)

At the start of 2024, I landed a new job as a financial analyst on Wall Street.

Needless to say, it was a lot of work.

12-hour days, 5-hour sleeps, work on the weekends.

But hey, at least I was gettin' paiddddddd.

A few months into the gig, I noticed something: my shirt felt way tighter.

"Ah, must be the washing," I thought.

Spoiler alert: it wasn't.

See, the thing about gaining weight is that it creeps up on you.

You don’t notice it at first because the change is gradual.

You adapt to the slightly fluffier version of yourself.

You get used to it over time.

And so you don’t realize how different you actually look.

But eventually you get a wake-up call.

Now, the extremity of that wake-up call varies.

Some people get it early when a family member mentions it.

Some people when their partner suddenly loses attraction.

Others when their friends give them a new nickname.

Unfortunately, for some people, the wake-up calls aren’t enough.

They keep going down a path that eventually leads to real, sometimes irreversible, damage.

Indeed, that's what happened to me:

You see, the real problem with being overweight isn’t how you look.

It’s what happens inside your body.

After my first stretch of weight gain, everything unraveled.

I developed severe heart palpitations, crippling anxiety, and depression.

All of which pushed me toward even more bad habits.

I drank more. I smoked. I used weed. I ate junk food nonstop.

I became someone I didn’t recognize.

And my health was in real danger.

I was 23 years old, hypogonadal, and on the edge of developing diabetes.

This was my wake-up call:

Advice Online Pushes Men Toward Methods That Are Unsustainable For Someone with a Real Life.

Clearly, I had dug myself into a hole, and I needed to find a way out fast.

The question then became: how do I get healthy again?

Like most young people, I turned to the internet.

And after hours of consuming the fitness influencer content, the message was loud and clear:

"Track your macros"
"Track your calories"
"No carbs"

"No sugar"

"Chicken and broccoli only"

So that's exactly what I did. And guess what? It worked!

Within a couple of weeks, I was already a few pounds lighter!

Smooth sailing right?

Wrong.

Because as soon as my responsibilities piled back up, so did the weight that I had just lost.

This cycle repeated every time I tried something new or added another variable.

Keto. Fasted cardio. 6 days a week in the gym.

None of it worked. And here’s why.

An overly complicated approach to health and fitness, combined with a demanding schedule, is a recipe for disaster.

Newsflash: not everyone is a social media influencer who can spend each day tracking calories.

Imagine telling an executive or founder who travels a lot and is forced to eat out all the time to “track their calories.”

Or telling the new college grad working ten-hour days at his new consulting job to “dial in their macronutrient split.”

Or telling a dad of five who works himself into the ground to “cut out carbs” and “stop drinking.”

And yet this remains the standard advice.

No wonder 80% of people fail to lose weight, and 95% who do regain it!

The Answer: Do Less For More.

So we’ve established that the conventional wisdom does not work for people who don’t have the luxury of sitting at home, pressing a few buttons, and posing for a camera as their job.

And if almost every piece of advice online only applies to that kind of person, doesn’t it make sense to do the opposite of what everyone else is saying?

Well, that’s the conclusion I came to anyway.

So I did the opposite of what everyone said.

I didn’t track anything. I didn’t starve myself. I didn’t cut out my favorite foods.

I trained for 40 minutes, 3 days per week, instead of 2 hours, 6 days per week.

I knew I wouldn’t get much sunlight.

And no matter how much Steroid Steve yelled at me on Instagram, I was not going to eat raw liver.

So, I researched and chose the right supplements to cover that gap.

I also knew my sleep needed work.

And after adjusting my routine ever so slightly, I sleep like a baby now.

This is all to say that success doesn’t come from addition.

It comes from subtraction.

It's about making the key training, nutrition, and lifestyle adjustments that move 80% of the results.

And removing the noise and nonsense that causes burnout.

But avoiding overcomplication doesn’t mean swinging to the other extreme.

Sorry but your wife’s advice to “just eat healthy” or “just work out more” won’t help you see your abs again either.

What you need is a simple system that automates the minimum effective dose.

One that puts your physique in the top 1% without you even trying.

That system is what I now call the 'Do Less For More System'.

And here are a few of the results it has produced:

Results Achieved

Using The DLFM System (Previous clients, on average, lost 8–15 lbs in their first 30 days)

*Results varied based on starting body fat, consistency, and lifestyle factors.

Why The DMFL System Works

After helping busy men burn belly fat, regain control of their health, and finally look the way they’ve always wanted, I’ve stripped fat loss down to what actually matters.

Here’s why the DMFL system works:

It’s Science-Based

A DMFL nutrition plan puts you in a consistent calorie deficit without you even knowing it. This means it will be physically impossible for you not to lose body fat.

It's Reality-Based

The DMFL consistently produces 15–40+ lbs of fat loss across more than a dozen high-performing professions without extreme dieting or major life disruption.

You’re Never Guessing

You receive ongoing bespoke programming, 1-on-1 support, and a custom AI built to keep you on track. No more confusion. No more “am I doing this right?"

You Don't Notice It

You will burn more calories than you consume each day without cutting carbs, giving up your favorite foods, or tracking every gram. You are a human being, not a robot.

You Don't Waste Time

Your workouts are short, effective, and tailored to your schedule.
40–60 minutes, 3-4 times per week.
You maximize results with minimal effort.

Bespoke Feedback

You get direct guidance on what to adjust, what to improve, and what to ignore, accounting for any setbacks, changes in schedule, and challenges you face day to day.

How You’ll Lose Belly Fat Effortlessly

Follow these steps to transform your body, hormones, energy, and metabolism.

Step 0: Book Your Discovery Call

You will fill out a short qualification form so I can gather the information needed to create an accurate timeline for reaching your target body-fat level. This also allows me to determine the correct contract structure.

Click the 'Book Your Discovery Call Now' Button
Fill out the Qualification Form
Book a Call

Step 1: Discovery Call

If you’re a good fit for the program, we’ll meet on Zoom. Using the information from your qualification form, I’ll outline the exact approach and the timeline we’re working with. If you’re happy with everything, you’ll sign the contract, complete the payment, and we’ll proceed with collecting the remaining data.

Join the Call For Initial Assessment
Sign Contract
Make Payment
Further Data Collection

Step 2: Bespoke Programming

From there, I’ll have everything I need to create fully optimized and customized training, nutrition, and lifestyle programs for you. This removes all guesswork. Your only job is to follow the plan.

Collect DMFL Training Program
Collect DMFL Fat Loss Plan
Collect DMFL Lifestyle Protocol

Step 3: Ongoing Support

You will check in with me every week on Zoom. You’ll send me training videos for feedback, and you’ll have access to my WhatsApp for 24/7 questions, motivation, and accountability. You’ll also have access to my custom AI, which tracks your progress and functions as if I were right there in your pocket.

Weekly Progress Check-ins
24/7 Text Support
CustomGPT Access

Step 4: Cruise Control

After about a week, you’ll understand exactly what this service is, and I’ll understand exactly who you are. Then, it’s simply about trusting the plan. Your results are guaranteed as long as you follow it. In short, it’s an indestructible plan that will take you to your goal within the agreed timeline.

Ongoing Adjustments
Event/Special Occasion Game Plan Discussions
Smooth Sailing to the Finish Line

Everything Included in the DMFL System

Sign up to receive:

1:1 Coaching & Support

Direct access to me through scheduled check-ins and unlimited message support. You can ask questions, get quick feedback, and stay accountable so you never feel like you’re doing this alone.

Weekly Check-ins

I help you work through every struggle and make sure you’re always implementing, so your success is guaranteed.

Bespoke Plans

A fully personalized plan built around your lifestyle, biometrics, training history, and goals. You’ll know exactly what to eat, how to train, and when to adjust with zero guesswork.

Optimal Training

Minimalist, science-based workouts that take around 45 minutes. They build strength, muscle, and metabolic fitness while fitting easily into a demanding schedule.

Flexible Eating

No rigid meal plans. You’ll learn how to fuel for performance, handle travel and social events, and know when to track and when to rely on habits so your progress never stalls.

Accountability

Direct access to me for questions whenever you need it. We’ll also have structured 1:1 implementation calls so you’re never alone on the journey.

Reflection

Structured reviews and reflections that build the mental skills needed for sustainable results. This keeps you accountable and progressing without feeling micromanaged.

Bloods

No gimmicky tests. I’ll tell you exactly which tests to get and where to get them. These tests have proven links to health and longevity. We tailor your nutrition as needed to optimize those numbers.